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  • 3 Tips for Designing a Hotel Logo

    Posted on 20/08/2014

    Logos are an important part of a hotel's image and a good logo can go very far in communicating right from the beginning what your hotel offers. The hospitality industry can be extremely competitive, which is why it is essential for your logo to stand out from the crowd. The visual representation of your company can communicate unique selling propositions that truly set you apart from other businesses. A logo provides a creative space in which a hotel, motel or hostel may efficiently present what they promise as a brand, and leave the right impression on potential customers. Whether it be a motel or hostel, a clear and concise logo ensures that your goals are communicated effectively. If you want to embody characteristics of luxury, economy, or family fun, your logo is the best place to start. Below are three hotel logo design tips to help start the design process for your hotel logo

  • 3 Design Tips For Minimalist Business Logos

    Posted on 20/08/2014

    Creating a company business logo is easier said than done. Oftentimes, business owners struggle with the complex design process in terms of using the best techniques, avoiding clichés, and aiming for something that is both unique and recognizable. Logo designs must be simple, clear, and communicate the essence of the company. The final result should be clean and free of any distraction. Some designers may push advanced design methods, yet the most impressive company logos are always the ones that are kept uncomplicated. In this case, minimalism comes to mind. Minimalist logo design is important because it eliminates irrelevant details and emphasizes the essential traits of the overall composition. Time after time, the most successful companies such as Apple, Shell, Nike, Target, and Google have implemented minimalist design in their business logos.

  • Logo Design Ideas for your Pet Shop

    Posted on 20/08/2014

    Get a jump-start on your pet shop business by creating a store logo that can stand out from the crowd and attract more customers. Many big box stores in the pet industry, such as Petco and PetSmart, lead the market and can make business harder for you. Your business can win over pet owners, as well. As long as you have a unique selling proposition, are in a great location, and have great branding, customers will come. If you are starting a small pet business or already own an existing shop, creating a store logo that communicates your business is key. As a small business owner, you do not have to spend a fortune on re-branding. There are many custom logo agencies you can work with. You can also take some time and get a little creative. Design your own pet shop logo with an online logo maker for a design that is just as effective and memorable.

  • Tips for Creating an Overlapping Logo Design

    Posted on 20/08/2014

    A main goal for any logo is to make it as interesting and representative as possible to catch people’s eyes and communicate your brand easily and effectively. One way to make your logo interesting is to use overlapping design elements. This will allow your logo to remain on top-of-mind and stand out from your competition. We have listed some tips on what elements you can use and what the benefits are for using them.

  • The Flat Design of the Sochi 2014 Olympics Logo

    Posted on 20/08/2014

    The 2014 Winter Olympics in Sochi start today and the world is abuzz on who will take home the gold. The design community has been joining the conversation, but with an eye towards the Olympics logo design. Flat logo design has been an emerging trend recently, and this year’s logo follows this trend.

  • Daycare Business Logo Design Ideas

    Posted on 20/08/2014

    Do you run your own daycare business and wish to market it further to drive more business? Start with the basics and analyze your branding. You may want to design a new daycare logo that better represents your family day care. Your logo is one of the most important visual characteristics of your business, because you will be using it for all types public documents to represent your company. Think about marketing collateral, such as flyers, brochures, business cards, t-shirts, and more. If you are planning on designing your new logo online, we will give you some pointers that can help you design your childcare logo with ease!

  • Creating a Logo for Your Small Business

    Posted on 20/08/2014

    As a small business owner you want your company to stand out and make a lasting first impression, and as the first thing many people see from you, an impactful logo can go a long way if you have the right visual representing your business. However, creating a logo for your small business that encapsulates its key elements can be a creative challenge. As a small business owner, you should focus on designing a logo that clearly illustrates what your company stands for. In essence, your customers should be able to know what you do just by looking at your logo.

  • New Business Logo Design Tips for 2014

    Posted on 20/08/2014

    A brand new year allows us the time to reflect on what we have accomplished and to deliberate on what we wish to achieve in the coming year. It is great to set personal life goals, but do not forget about your business. We recommend setting new business goals for 2014—be it offering new products, improving customer service, or rebranding your business. You can accompany your rebranding with a brand new company logo design. Making sure your business appears the best in the eyes of your customers and clients is important to maintaining a successful business.

  • All in one Rhythm

    Posted on 20/08/2014

    With the 2010 World Cup long over and the sound of the vuvuzelas now just a distant echo anticipation is building for the upcoming soccer fest in Brazil. With millions of recreational players and even more fans there is no sporting event bigger than the FIFA world cup. The quadrennial event celebrates soccer and cultures from all around the globe. Coming up this June, the eyes of the world will be glued to Brazil to watch the worlds best perform. Along with all the excitement come many economic benefits to the host nation and participating countries around the world.

  • Top Restaurant Logo Ideas

    Posted on 20/08/2014

    Your restaurant logo is an integral part of your business identity. It communicates the cuisine and theme of your restaurant, which is important for customers when they are deciding on where to have their next dinner. This is why having a restaurant logo design that is attractive and professional is essential to bringing in and maintaining your business for years to come. You do not necessarily need to hire a top design agency to create your logo. If you have the resources, though, go ahead. You can create your business logo at an affordable cost if you create one online. If you have even a little bit of creative spark, the process can be an exciting experience. We have listed some top ideas to get you on the right path to creating a restaurant logo.

  • Why Start a Logo in Black and White

    Posted on 20/08/2014

    You're sitting there contemplating your company logo design thinking perhaps you have no idea where to start. Your head is full of a complexity of details such as colors, textures, fonts and how you're going to fit them all together. The easiest way when thinking about designing your own logo is thinking in black and white. This will allow you to focus on the overall shape of your logo, an important aspect to keep in mind before considering color and other design aspects. Above all, this prevents any misscommunication of your logo when on digital and print formats.

  • Church Logo Design Ideas

    Posted on 20/08/2014

    A religious place of worship, such as a church, describes your beliefs and spiritual relationships. A religious logo has a meaning that is not only attached to how you feel or believe but what others may think of when they see it. When you start towards the journey of your church logo design there are several things you should keep in mind when doing so, to make sure your interpretation has continuity.

  • Tips on How to Make a YouTube Icon

    Posted on 20/08/2014

    Video content online is growing every year as more and more people gravitate to other media channels aside from the traditional TV. More people are making YouTube videos online to entertain, help people on a certain topic, discuss issues, or blog about their own personal lives. In order to bring people to your cool YouTube page, it is important that the visual aspects catch the eyes of your viewers (or potential subscribers). Since you have already built great content, have a large fan base, and have a successful stream of weekly video uploads. Now, you need to make sure your YouTube logo and channel icon are eye catching.

  • Photography Logo Ideas

    Posted on 20/08/2014

    Creating a logo design for your photography business takes time to complete. It can be a particularly lengthy process because there are many design routes you can take. Since you want your logo to accurately portray your business, be sure to take some time and create a logo that will do just that.

  • Why Design Vector Logos For Your Business?

    Posted on 20/08/2014

    What makes a logo great? Of course, many design elements come together to make a good logo for your business. However, a great logo needs to be versatile enough to be used in any type of marketing collateral, such as banners, handouts, signs, websites, and more. Having a flexible logo that can be used almost anywhere will allow you to target your customers in a variety of channels.

  • How NOT to Design a Logo

    Posted on 20/08/2014

    The creation of your business logo is one of the most exciting aspects of the brand development process. Your new logo will put a face to your new business and allow you to build consistency throughout your products and marketing material. In previous articles we have discussed what makes a great logo and reviewed some logo design trends of this year. Today we want to look at some common logo design mistakes and point out what not to do.

  • What to Add on a Business Card for Small Business Owners

    Posted on 20/08/2014

    If you have recently started a new business or entrepreneurship, make sure your business cards are up-to-date. Another great time to update your business card is if you have recently created a new business logo. Business cards not only serve as a source of contact information for your customers, but also as a networking tool to gain new business. In order for them to be effective, make sure that your cards are filled with correct and relevant information. We have made a list that we think are essential parts of an effective business card.

  • How to Present Logo Concepts

    Posted on 20/08/2014

    Deciding on the new face for your brand is no easy task. How will your logos be received by your audience? Will your new brand colours evoke trust? These are important questions that you need to ask before deciding on your final logo. The best way to have your questions answered is to enlist your friends and family to provide feedback on your design. Be sure to provide some variations when presenting your free logos to weigh your options.

  • Logo Design Trends of 2013

    Posted on 20/08/2014

    In our fast-paced and ever changing society it is important to stay on top of the latest trends, logos are no exception. In 2013 many companies have made tweaks and changes to their logos to stay current with their brand. Much like fashion, trends in logo design tend to get recycled over time. After reviewing some of this year\'s major logo revisions we noticed the following trends.

  • 3 Tips for Creating a Memorable Logo

    Posted on 20/08/2014

    Since logos are typically seen on marketing collateral, store fronts or websites, it is crucial to keep a simple shape that is easily recognized and remembered. You want your logo to make an impact and evoke positive emotion associated with your brand. Great brands such as NIKE, Apple and McDonald\'s are recognized around the world for their products and what they represent.